New Burger Bar, Entertainment Venue To Replace Honey Fitz
"Fizz Ed'z" will bring music, good burgers and other entertainment its owners hope will bring more feet - and stomachs - downtown.
While the Honey Fitz shut its doors last weekend, plans are already in the works for a new burger bar its owners hope will provide a new niche for Pleasant St. diners: live, after-dinner entertainment.
Fizz Ed'z - owned by childhood friends Richard Bransfield, John Cagno and Benedict Faletra - will offer food, drinks and nightly entertainment, including music and, eventually, stand-up comedy.
So far, the club is already booked solid until May, Bransfield said.
The trio also made plans to move into the adjacent storefront, home of New England Art & Framing, and would expand the club into the second building sometime after their initial opening. New England Art & Framing closed its doors this week.
Bransfield, who is also the principal at Linden School, said he and Cagno had been fantasizing about opening a restaurant since they were 18-year-old students at Malden High School.
He said the name referred to his over 20 years of coaching sports in Malden schools.
“Malden is a place that means a lot to me, and hopefully, they rejuvenate downtown and maybe this ballpark comes in, because we're certainly like to be a part of that,” he said.
He joked that the trio wasn't looking to get into “a food fight” with other area restaurants - “there are some phenomenal restaurants in Malden,” he said – but to work with them to provide another incentive for consumers to spend the night out in Malden Center.
“Our hope is that people go to these phenomenal restaurants for dinner, and come here to dance and listen to great bands,” he said.
If all goes according to plan, the site should be open by St. Patrick's Day.
Bransfield also took the opportunity to thank Honey Fitz owner Stu Mayerson, whom he called a "stand-up guy."
"He is an absolute class act, and has been phenomenal (to us)," he said.
Leslie
2:25 pm on Saturday, February 4, 2012
These 2 comments are confusing to me. Why not take the chance to live out a childhood dream? It sounds like a great idea. Malden has enough people to support another restaurant. I say the more the better. I was just having a conversation with someone yesterday about all the great eateries in Malden now. That was not the case when we moved here in 1998. Good luck to all of you.
J
7:30 pm on Thursday, February 9, 2012
Don't get me wrong, Leslie - I am in full support of this. I hope this is the start of a revitalization of downtown.
I was merely mocking the thought that this bar should send any sort of "message" to children.
jay fisher
3:06 pm on Saturday, February 4, 2012
Phenomenal.
howard mcgowan
10:45 am on Monday, February 6, 2012
HOPE the area around this bar is improved "not a bucket of blood"
Poor reputation in the past!!
robert wilson
4:02 pm on Monday, February 6, 2012
The very best of luck to them.
pat harrell
11:06 am on Wednesday, February 8, 2012
the honey fitz. Was a great place to go for a. Enjoyble night out. In its day.
Don
2:16 pm on Wednesday, February 22, 2012
This is going to be a dance bar, so says the Malden rumorman. That would be cool, but in Malden can you see people nicely dressed to social dance or drunk looking for a slam dance?
Diana
4:09 pm on Wednesday, February 22, 2012
I say we split the difference and encourage semi-formal, slightly tipsy slam-dancing.
Don
9:45 am on Thursday, February 23, 2012
This place is destined to be an all boys club. Girls will dance with their pocketbooks on their shoulders. The boys will look like they just finished fixing the car and didn't have time to change. We have enough of these places, but none of them are very good. Lets see how they do.
Rich H
10:36 am on Thursday, February 23, 2012
Where do you drink Don?
Diana
12:11 pm on Thursday, February 23, 2012
In a mystical all boys club where the girls dance with pocketbooks on their shoulders. No, wait...
Don
12:55 pm on Thursday, February 23, 2012
I just described Maddy's. Took my wife in there and she was shocked that people actually walk around in that type of state. Usually, all you have to do is see the crowd in such a place, if there are a lot of boys around, you can bet there will only be fights, drugs and 1 or 2 women. You don't want to meet either of those women.
cathy
10:55 pm on Saturday, June 30, 2012
Maybe if u all are so worried, they cold have a dress code? Wildfire will be playing there and they always bring a good decent crowd.